
Book your one-on-one visual development session and let your photography shape your brand and connects with your ideal clients.
We’ll work together to refine your artistic voice and craft a clear brand message that resonates with the people you want to work with. Your photographs already tell a story—let’s make sure they’re telling the right one. Schedule your session today and start building a visual identity that drives your business forward. Growth is not always pretty. In fact, it almost never is. That is the beauty of building your visual identity. You get to experiment with new styles, new equipment, new processes.
We will work together to help you find the visual identity that works for you.
Book a ConsultationRefining your photography and videography style to create a recognisable and unique brand. It’s not just about the way your images look—it’s about how they feel.

The ideal brand positioning falls between your current work and what it is that your current and future customers love.
When we look at brand positioning, we want to take control of how you shape your brand with your new customer in mind.
Your visual identity is shaped by the equipment you use, but you get to choose the equipment!
Together, we can test the equipment, editing processes and approach that produces the results you and your clients love.
Hustle Culture Kills Businesses. It is not about how hard you work. It is about the results you produce.
You can’t solve overwork with more work. To avoid burnout we need to make sure that you aren’t left to pick up the slack when work gets busy.
Workflows and Processes can give you your life back and make your life easier.
Together we will find processes that make your work flow.
Your brand isn’t how you feel about your work, it’s how your clients feel.
Showcasing your work and new offering to customers and gauging their reactions to the work.
Refine the process and repeat.
Business is changing constantly and the things our customers want change too. I’m here for the long haul, I want to see you win and build a business that thrives for years.

With Tom’s guidance, I went from being a consolation choice to being my ideal clients’ first choice. In just one year, I’ve tripled my bookings and earned a place alongside the industry’s best.
Tom transformed my work from feeling like imitations into something unmistakably my own. My voice became louder. He brought out the best in me and made my work come alive.
A planner recently asked me, “What’s your secret? Your work is some of the most consistent I’ve seen in years.”
My answer was simple: I work with Tom. I told her how he helped me create an edit rooted in my own artistic vision. She was so impressed, she immediately asked for his information.
Working with Tom is like working with the legends you’ve always heard about - Rick Rubin, George Martin, Pharrell. And, for me, there’s Tom Wright.
He’ll hate me for saying it, but I’ll say it anyway: Tom Wright is my rockstar producer, and I’m endlessly grateful for the imprint he’s left on my work.
April Payne Photography
Photo Therapy
